Osborne & Little
Posted on 21 April 2009
Brief
To design a classic site that reflects Osborne & Little's impeccable design and production levels, whilst presenting their catalogue of products in an appropriate and informative manner.
Solution
We developed a site which allows Osborne and Little to complement the product through choice of imagery and site design. Selecting appropriate imagery and colour schemes dependent upon the tone of the page required. User journeys were simplified with multiple routes to content through seasons, designs, collections and colourways.
Results
- An elegant website with simple user experience
- Dramatic search engine traffic increase due to a huge increase in rankings. Number 1 Google position for 'designer fabrics'
'Osborne & Little approached Red Ant with a view to building a new website with the emphasis on good design as well as being well constructed technically and smooth to navigate. At initial briefings the Red Ant team were quick to grasp the essentials of what was required and produced sensible, workable and timely suggestions and solutions. We have been very pleased with the collaboration and are extremely satisfied with the results.'
Graham Noakes Sales & Marketing Director, Osborne & Little
www.osborneandlittle.com (new window)
